Grand Theft Auto IV breaks launch records

Take-Two Interactive Software, Inc, said today that Grand Theft Auto IV has surpassed all-time entertainment records for day one and week one sales by dollar value. Released on Tuesday, April 29th, Grand Theft Auto IV, the critically acclaimed video game, has sold through to consumers approximately 6 million units globally with an estimated retail value of more than $500 million in the first week. Grand Theft Auto IV sold approximately 3.6 million units on its opening day with a retail value of approximately $310 million globally.